Alexia FernandaRetreat Creative Direction · EN / ES
Your retreat is a work of art. Let’s fill every seat.
Creative direction and production for retreats and the brands behind them, in English and Spanish.
Or join the complimentary live workshop
If this sounds familiar
You’re extraordinary in the room. Outside, it’s vendor emails at midnight, chasing deposits, and the packing list for the third time.
That part is mine, so your energy goes back to your guests.
Creative director
I’m Alexia.
I direct and produce retreats, and shape brands, so people feel what you create before they ever arrive. In English and Spanish, anywhere.
I grew up between Mexico and the US and spent almost ten years living and working abroad, across Europe, West Africa, and the Mediterranean. I study somatic practice, so I understand the work you hold as well as the logistics around it. I’m also a designer and photographer. Your emails, your page, and your retreat all come from one hand, so they feel like one experience.
Read my story
For retreat leaders
Retreat Creative Direction
Every detail that brings your guests in, from the first post to the last night.
See retreats
For brands
Brand Creative Direction
Identity, photography and websites that look the way it feels to work with you.
See brand workNot ready for a full project? Start with a Retreat Audit, fully credited if you continue.
How I work
Listen. Shape. Reveal. Launch.
01
Listen
Week 1
A vision session about your retreat: the story, the feeling, and the guests you want in the room.
02
Shape
Weeks 1 to 2
The retreat look: palette, type, and image direction, plus the emotional arc of your days.
03
Reveal
Weeks 2 to 3
Your landing page, launch emails, and social templates, reviewed together and refined.
04
Launch
Week 3 onward
Registration opens with everything ready, and your launch goes out to your people.
Working with Alexia is a true creative collaboration, relaxed and enjoyable. Her questions clarify my thinking, her ability to bring my vision to life is inspiring, and her intuitive eye for detail catches mistakes in the most complex content. It’s so unusual to find someone with such a great design sense who is also on top of every detail. I recommend her wholeheartedly.
Alexia is a gem! In our work together, she excels at every project she takes on, from event planning to impactful website design and content creation. She adjusts to changing circumstances on short notice, reads the room, tracks and organizes information, responds promptly, and works with impeccable accountability, all while being an all-around delightful person to work with.
Complimentary live workshop
Why your retreat isn’t selling out.
A live workshop for retreat leaders. First session: Wednesday, January 13, 2027, at 12 pm Central. 60 minutes, live on Google Meet. Can’t make it live? Everyone who saves a seat gets the replay for 72 hours. Save your seat below.
A retreat begins long before anyone arrives.
From the first post to the last goodbye, let’s make every moment feel yours.
Book a callNot ready yet? Get the complimentary guide: The First 10 Minutes